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Firm's Valentine Cards Spark Lovers' Tiffs
(submitted by gekkogecko)
Reuters AMSTERDAM (Reuters) - A pharmaceutical company which sent anonymous Valentine's cards to Dutch gynecologists in a publicity stunt has been forced to apologize for sparking family arguments. The doctors and their partners were furious with the company -- whose Web site says it mixes "the ingredients for health and happiness" -- after the firm sent cards saying "Now shall we tell everyone?," De Telegraaf newspaper reported Thursday. A second card was dispatched to the 800 doctors the next day explaining that the first had been a gimmick to promote a new product. In some cases, the cards caused so much distress that the company, Organon, sent apologetic bouquets of flowers, the newspaper said. |
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